Google Analytics Seminars for Success

Learn the basics or expand your knowledge of Google Analytics with the newly launched Google Analytics Seminars for Success. Google Seminars for Success is officially sponsored by Google™, so you can trust receiving the most accurate and up-to-date information on the best practices for Google Analytics and Google Website Optimizer Our in-person, two-day training sessions cover everything from basic setup to advanced Google Analytics topics like visitor segmentation and keyword optimization.

Seminar DatesHow Will You Benefit?Seminar TopicsWho Should Attend?About the InstructorsWhy EpikOne?Cancellation Policy

Seminar Dates

 Location  Date  
Washington, DC June 25 & 26, 2009 Register Now
Burlington, VT August 2009  
New York, NY October 2009  
Montreal, QC December 2009  

Join our Mailing List for location date confirmations and updates on upcoming training events! Past 2008 locations included: Toronto, Boston, Atlanta, Philadelphia, Amsterdam and San Francisco.

How Will You Benefit?

As a business owner or marketer, you need to be informed of what is happening on your website, and what analytics tools you need to measure this activity. Seminars for Success provides an ideal opportunity to familiarize yourself with all aspects of Google Analytics, including the recently announced Google Analytics Enterprise features.

Choose one or two days to customize your learning, and invite your team. From marketing and management decision-making to the technical skills required to put these plans into action for you, attend these in-person seminars to make the most out of your investment in Analytics.

Now is your chance to learn from Google Analytics Authorized Consultants – Ask the Experts!

Seminar Topics

Testimonials from Previous Attendees
Day 1: Analytics Overview
8:30 - 9:00am Check In
9:00am - 12:00pm Morning Session
  • Introduction to Web Analytics
  • Website testing with the Google Website Optimizer
  • Google Analytics Reporting Features
  • Sharing GA Data
  • Custom Dashboards
12:00 - 1:00pm Break
1:00 - 4:30pm Afternoon Session
  • Understanding Site Visitors
  • Tracking online marketing campaigns
  • Evaluating site content and user navigation
  • Understanding Goals and Conversion Funnels


Day 2: Technical Implementation
8:30 - 9:00am Check In
9:00am - 12:00pm Morning Session
  • Powering your business with Google Analytics
  • GA architecture overview
  • Learning about Regular Expressions
  • Improving your data with filters
12:00 - 1:00pm Break
1:00 - 4:30pm Afternoon Session
  • Setting up Goals and Funnels
  • Implementing E-Commerce Tracking
  • Configuring Custom Segementation
  • Introduction to Event Tracking
  • Tracking websites with multiple domains/subdomains
  • Code customization

Who Should Attend?

Whether you're just getting started using Google Analytics or a seasoned veteran ready to take your website performance to the next level, Seminars For Success: Google Analytics will help you make the most out of your online efforts.

If you:

  • Wish you knew when, where, and how people were finding your website
  • Seek account management tips from an industry professional
  • Have Troubleshooting questions, from installation to advanced queries
  • Desire to boost your ROI by capitalizing on visitors to your site
  • Want to learn to make Google Analytics perform at the highest levels for you

You need to attend Seminars for Success!

About the Instructors

Justin Cutroni
Director of Analytics, EpikOne
Alex Broussard
Co-founder, EpikOne
Caleb Whitmore
Founder, Analytics Pros
Justin CutroniJustin Cutroni, Director of Analytics and Testing for EpikOne, has consulted with hundreds of organizations around the globe to optimize their use of Google Analytics. An analytics industry leader, widely read blogger and author of Google Analytics Shortcuts from O'Reilly, Justin will provide best practices for analyzing and optimizing your implementation and marketing initiatives with Google Analytics.

As an analyst, Justin draws on a wealth of experience managing and executing web analytics projects for clients to optimize their online presence using data. In his position at EpikOne, Justin is responsible for enterprise class Google Analytics consulting, managing web analytics consulting projects, designing and executing website optimizations tests, designing internal methodologies to deliver web analytics solutions, and evangelizing web analytics and Google Analytics.


Alex Broussard Alex Broussard is responsible for overseeing all technology operations and planning at EpikOne. He is involved in product development of EpikOne's Software Services group, strategic planning for EpikOne's on-demand technology infrastructure, technical processes for our Consulting Solutions group and employee development.

Alex is also a Google Analytics product expert. He has lead EpikOne client organizations through Google Analytics deployments and developed enterprise level analytics strategies. His deep analytics and technology experience has helped EpikOne maintain a leadership role in the analytics industry..

Prior to co-founding EpikOne Alex was the Lead Developer at an interactive agency responsible for online development, application development and technical operations. Before that he was part of the software development team at IXI Corporation which provides market segmentation, targeting, and tracking solutions for financial services companies. His experience includes data modeling and analysis, web application development and architecture. Alex graduated from Colgate University with a degree in Economics and Computer Science.


Caleb Whitmore Caleb Whitmore is the founder of Analytics Pros, an agency that provides consulting, training, and services for Google Analytics, Search Engine Optimization and Marketing, Multivariate Testing & Optimization to small to mid-level clients. Prior to launching Analytics Pros, Caleb worked as Director of Search & Analytics at POP, an interactive agency with offices in Seattle and New York City, where he led the search marketing and web analytics practice.

Why EpikOne?

All Google Authorized Consultants have reached a level of training and expertise that allows them "expert" status within their field. For your investment in Google Analytics education, Why choose EpikOne?

Since the program's inception in 2005, EpikOne was selected as one of only five original Google Analytics Authorized Consultants (GAAC's). EpikOne has since expanded its relationship with Google and is also a Google Enterprise Professional, Website Optimizer Authorized Consultant and AdWords Qualified Company. We are a mix of an ad agency, search marketer, data analyst, web developer, and usability expert all rolled into one powerhouse, metrics-driven online marketing firm. As a team, EpikOne has successfully propelled client accounts ranging from start-up status to multi-million dollar international conglomerates.

Cancellation Policy

In the event there is insufficient enrollment in the course, you will be notified by email and refunded your full registration fee. Cancellations must be made within 15 days of the scheduled event. There will be no refunds for cancellations with less than 15 days notice, or no-shows. When canceling, please provide written notification via email, including attendee name, to info@epikone.com. Refunds will be issued to the credit card that was used to make the original purchase.