Archive for July, 2007

Segmenting Visitor Loyalty Reports in GA

Tuesday, July 17th, 2007

[ UPDATED: I've added some more information re: filtering direct and referral traffic. ] This is a quick post. The goal is to help all you GA users that read Avinash's most recent post about measuring success for non-e-commerce sites. Avinash lays out three recommendations including: 3. Segment the data! For ...

Breaking Up Is Hard To Do: GA Account Setup Tip

Saturday, July 14th, 2007

This post is for all you contractors and agencies out there that are setting up Google Analytics for your clients. I want to help your relationship. No, not the relationship between you and your significant other. The relationship between you and your client. One of the biggest problems ...

All About Google Analytics Goals

Saturday, July 7th, 2007

Google Analytics Goals are a way to measure conversions on your website. A conversion occurs when a visitor does something you want them to do. This could be completing some type of high value process or viewing a specific page on your website. Setting up goals is one of ...